ChatGPT Prompts for Writing
ChatGPT is powerful for writing, but generic prompts give you generic output. These templates show you exactly how to prompt ChatGPT for blog posts, emails, product descriptions, and social captions that sound like a real human wrote them—not an AI.
Last updated · By the Prompt Orange team
Prompt examples you can copy & use
Blog intro
“Write a blog intro”
Too vague—AI has to guess what you want
“Write a compelling 150-word intro for a blog post titled 'Why most productivity advice doesn't work'. Target audience: busy professionals aged 28-45. Hook: start with a relatable frustration. Tone: conversational, slightly contrarian. End with a promise of what they'll learn.”
Specific, clear, ready to use
Email draft
“Write an email”
Too vague—AI has to guess what you want
“Draft a follow-up email to a potential client who went silent after our initial call. Context: discussed a £15k website redesign project, they seemed interested but haven't replied in 2 weeks. Tone: friendly nudge, not desperate. Max 80 words. One clear CTA.”
Specific, clear, ready to use
Product description
“Describe my product”
Too vague—AI has to guess what you want
“Write a 100-word product description for a handmade ceramic mug. Target: design-conscious millennials who value craftsmanship. Include: sensory details, why it's special, and a subtle emotional hook. Tone: warm, artisan, not salesy.”
Specific, clear, ready to use
Social caption
“Write a caption”
Too vague—AI has to guess what you want
“Write an Instagram caption for a behind-the-scenes photo of our design studio. Brand: modern furniture maker. Tone: authentic, not polished. Max 120 characters. End with a question to drive engagement. No hashtags.”
Specific, clear, ready to use
Tips for using ChatGPT for writing
Use the system prompt to set a persona (e.g., 'You are an expert copywriter...')
Always ask for multiple variants—ChatGPT's first output is rarely the best
Specify word count or character limits explicitly
Define your audience and tone in every prompt
Exclude what you don't want (e.g., 'no corporate jargon', 'no clichés')